Sunset Hospitality Group (SHG) has partnered with Zeroe to implement a unified data infrastructure to deliver its 2024–2026 Sustainability Roadmap
This next step in SHG’s ESG journey focuses on data-driven sustainability management aligned with international standards such as ISO 14001, ISO 26000, and the UN Global Compact. With growing expectations for audit-ready metrics and consistent ESG reporting, SHG is enhancing its systems to meet global standards. The rapid expansion of its portfolio across regions has increased the need for comparable, verifiable ESG data, prompting the Group to build a structured foundation for future reporting and target-setting.
Through the partnership, SHG and Zeroe will begin by creating a consolidated view of sustainability data across UAE operations, covering energy, water, waste, and emissions. This phase will centralise existing reporting into an automated platform, helping SHG shift from qualitative reporting to measurable impact and enabling data-driven decisions, benchmarking, and continuous improvement across the Group.
Rania Roufael, Chief People Officer at Sunset Hospitality Group, highlighted the importance of the agreement: “Signing this partnership with Zeroe reflects our commitment to building a smarter, stronger ESG foundation across all operations. As we continue to expand, we need a unified approach that ensures our performance is measured consistently, transparently, and in line with global expectations.”
Nigora Rapilbekova, Sustainability & Safety Director at Sunset Hospitality Group, added: “This collaboration allows us to understand our current data landscape and make informed decisions about the systems required for long-term ESG governance. It is a critical step towards building a reliable, scalable sustainability framework that supports our growth.”
Farouk Jivani, CEO of Zeroe, commented on the partnership: “We are pleased to work with Sunset Hospitality Group at this pivotal stage in their sustainability systems journey. Establishing trustworthy and traceable data is fundamental to meaningful progress, and SHG’s proactive approach positions them well for the future.”
As the partnership develops alongside SHG’s international expansion, it will bring all sustainability data together in one central system, making it easier to share and use across the organisation. This will improve reporting, support more informed target-setting, and enable data-driven decisions that boost ESG performance and operational efficiency.
By providing a solid foundation, the partnership will underpin SHG’s long-term sustainability strategy and support responsible growth and more efficient resource management across its global operations.
